Buy-In: Saving Your Good Idea from Getting Shot Down By John P. Kotter
Tim Wheeler ( (October 6, 2010) | ISBN: 1441872302 | 538 pages | PDF | 12 MB
You make no doubt of in a good idea. You be sure it could make a crucial alienation for you, your organization, your common. You present it, hoping for earnest support. Instead, you get confounding questions, void comments, and verbal bullets. Before you be aware of what’s hit you, your creative is dead, shot down. It doesn’t be obliged to be this way, say John Kotter and Lorne Whitehead. In Buy-In, they publish how to protect good ideas and catch the support needed to deliver precious results. The key? Understand the unjust attack strategies that naysayers, nitpickers, and handwringers display with great success time and time again:
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